Lost Opportunities due to inefficient tracking of Product Samples
A dye importer receives a call from a long-time customer wanting to place an order. The customer volunteers that although he had received a sample from his usual sales person, he had never received a follow up call to complete the sale. The importer fears this may not be an isolated incident and that this lack of follow up may be contributing to a recent drop in sales.
The VISCO Chem Solution
The importer begins to track every inquiry, sample request and quote. VISCO Chem enables his sales force to track not only product samples, but the quotes that go with them, ensuring timely follow up. This also allows easy query by follow up date, testing date, sales rep, customer, etc. The importer has an accurate understanding of what samples/quotes are outstanding.